Experience Design Major

Bachelor of Arts Degree in Experience Design- Design Track & Research & Strategy Track

The Experience Design (XD) major requires 48 credits. The major consists of a 20-credit core of five specific Experience Design classes. Students then choose from two 28-credit interdisciplinary tracks in either Design or Research & Strategy that focus and expand on concepts, tools and techniques in Experience Design. The Design track focuses on designing and creating new experiences, and the Research & Strategy emphasizes understanding how humans interact with experiences. Each track consists of four required courses (16 credits) and three elective courses (12 credits). Total Credit Hours for A.B. degree in Experience Design major without senior thesis is 48 credits.

 

Core Requirements

Core requirements of all experience design majors (20 Credits)

XD 220Experience Design4
XD 221Seminar in Experience Design ( two courses 2 credits each )4
XD 320Intermediate Experience Design4
XD 390Internship4
XD 420Experience Design Capstone4
Total Credits20

Design Track

Required Courses

ART 102Visual Communications4
or THEA 274 Digital Graphic Design (CTIS 274)
or CTIS 274 Digital Graphic Design (THEA274)
ENGL 382Technical and Professional Communication4
CTIS 331Information Design4
ART 106Design of Objects4
or THEA 171 Introduction to Theatrical Design
Total Credits16

Design Track Elective Options

Select three of the following:12
Ethics
Ethics In a Digital World
Business Ethics
Digital Darkroom
ART 232Welding for Sculpture4
or ART 233 Wood Shop for Sculpture
or THEA 110 Introduction to Theatre
Consumer Behavior
Total Credits16

Research and Strategy Track

Required Courses

PSY 100General Psychology4
PSY 301Research Methods and Analysis4
BUS 325Consumer Behavior4
BUS 324Marketing Management4
Total Credits16

Research and Strategy Track Elective Options

Select three of the following:12
Ethics
Ethics In a Digital World
Business Ethics
Principles of Management
Integrated Marketing Communications
Industrial and Organizational Psychology
Total Credits12

Total Credit Hours for A.B. degree in Experience Design major without senior thesis is 48 credits